Article: Vertigo Releasing’s Sound of Metal receives New Release Support from BFI FAN

Sound of Metal, the feature debut of American director, screenwriter and editor Darius Marder about a heavy metal drummer (Riz Ahmed) who after losing his hearing, is forced to re-evaluate his place in the world, is the latest film to receive BFI FAN New Release Support.

Since summer 2018, BFI Film Audience Network (FAN) has been supporting four new release films each year to help exhibitors across the UK engage with more diverse audiences and programme more titles that might be perceived as being ‘risky’ or ‘too challenging’.

The latest film to receive BFI FAN New Release support, which includes marketing resources and social media budget for FAN members is Vertigo Releasing’s Sound of Metal.

Ruben (Riz Ahmed) and Lou (Olivia Cooke) live together, two nomads traveling gig to gig on an endless American tour. Their music is loud, frenzied and passionate, until one day Ruben is overwhelmed by a severe ringing in his ears, which quickly gives way to deafness. Ruben is suddenly overcome by anxiety, depression, and soon enough his past addictions begin to surface. Ruben checks himself into a home for deaf addicts run by an eccentric deaf veteran, Joe. In this world of silence and under Joe’s tough, observant care, Ruben must confront himself more honestly than ever before. But the love and sound of his old life echoes in Ruben’s mind, calling for him to return…

Marder uses innovative sound design to create a powerful soundscape of scrapes and muffles that give you a real sense of Ruben’s sonic experience and interior world; including his utter panic as he is jolted into a new, quieter way of being. Injecting visceral, edgy circumstances with great sensitivity, and strengthened by tough-minded performances from Ahmed and Cooke, Sound of Metal is a poignant portrait of a man finding his way to a new revelation.

Exhibitors can expect:

  • an extended national press and marketing campaign
  • bespoke marketing support to help reach audiences in their area

Sound of Metal is released on 29 January 2021 and can be booked via Vertigo Releasing. The film is also supported by FAN Young Consultants.

For more information on how BFI FAN can support your screening, visit www.fannewreleases.co.uk to download the marketing pack or email ti.s@watershed.co.uk

Impact Areas

Focus Areas